In 2026, SportsPro London will strip away the hype and get to the heart of what’s actually happening, with our most straight-talking agenda yet.
More details to come soon.
It’s not easy to get the attention of big brands, and anyone who says otherwise is lying to you.
With more channels and assets than ever, data is everywhere – but is it making a marketer’s job easier or more complicated?
The greatest impact of technology is improving efficiency and reducing costs -not chasing hail-mary innovations that rarely work.
With more platforms and more competition for attention, sports faces both opportunities and challenges to stay relevant and drive revenue.
Many “needle-moving” ideas have come and gone – sports must focus on its core business and accept there’s no magical pot of money at the end of the rainbow.
Women’s sports is growing fast, but it must build for the modern era – not replicate outdated legacy models.
